Frosted Food. Company officials feared the word frozen would suggest flesh burns. The name was changed to frozen soon after.
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Yummy and from Chicago (where I am from) Jays introduced Krunchers in 1986 and was the first kettle chip distributed in the midwest. The reduced fat Krunchers were introduced in 2007.
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There are many people who have died because of eating spoiled frozen desserts. These people likely had an allergy to milk in the first place.
Richard Henry Lee
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